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NEW STORE CONCEPT FOR CARL RAS

CUSTOMER

Carl Ras

 

YEAR 

2022-2023

CONTRIBUTION​

Concept development

Design 

3D visualization

Production

Project Management

Strong DNA in the physical stores

MODUS has designed a new store concept and special fixtures for the construction chain Carl Ras. The focus was on including some more strategic choices in their interior design, the link between online and offline and communicating their strong brand DNA in the physical stores.

The new concept was created with a mix of their current standard fixtures, with new custom-made furniture, new flooring, in-store signage concept that MODUS designed and produced. All elements contribute to a more inspiring and manageable store through the store's Space and Visual merchandising.

 

MODUS has done everything from ButikJek, idea catalog and now, in collaboration with Carl Ras, opened the first store with the new concept, which can be visited in Esbjerg.

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