Colours have a great importance for the atmosphere in a room, and can help to increase productivity, or have a relaxing effect on those staying in the room.
Colours can be used to divide or bring a room together, and they can act as eye-catchers or ensure that your product comes into focus. Therefore, it does not matter which colors you choose for your facade, shop or office interior.
A facade can appear more welcoming if it has a light and warm colour, rather than a dark and cold colour. If you want to signal in your store design that you sell sustainable products, you can use natural colors such as shades of green and brown. Most people will automatically associate these colors with something sustainable and natural, and together with white you can get an even cleaner and fresher look.
But now white is not just white, and green is not just green, there are many shades and they can be both warm and cold, so it certainly doesn't matter which one you choose. A light warm green does not signal the same as a dark cool green and they add two different moods to a room. A room painted in several shades of the same color creates calm and cohesion, while a room painted in several different colors has a more dynamic and creative expression.
Proportions in a room can also be changed optically with the help of colours, a long room can be made shorter by painting the end wall in a strong colour. A room can seem larger if it is painted in light and cool colors, where strong colors can make a room
seem smaller.
Colours can also help us find our way in, for example, public buildings, hospitals or large office buildings, where floors or departments can have different colours, to make it easier for us to find out where we are or where we are going.
Some even believe that colors can also have an effect on how we perceive sounds, in rooms with bright spring colors we often perceive sounds lower and in a red room
they are perceived as higher.
Unfortunately, however, not much research has been carried out into how we actually react to colours. But one thing is certain, we don't always react to colors in the same way, depending on our cultural background and personal associations. This is especially important when making shop and office fittings
abroad, so that no wrong signals are sent.